Posts tagged Legacy
The Power of Licensing #7: Kith x Coca-Cola 2018 -- Coca-Cola Continue its Long Legacy of Lifestyle Positioning

August 27, 2018 | By: Michael Stone, Co-founder and Chairman, Beanstalk

Kith and The Coca-Cola Company unveiled their third collection of apparel and accessories online on August 18th at 11 a.m. And there’s a lot of buzz about it. There are over 60 styles and all four seasons are offered. Michael Stone reviews this new Kith collection.

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The Power of LicensingBeanstalk BeanstalkMichael Stone, Coca-Cola, Kith, Collection Launch, Converse, Lifestyle, The Power of Licensing, Kith x Coca-Cola, Lookbook, Licensing, Trends, Legacy