Press Releases

LIMA to Induct Industry Veterans, Michael Stone and Pam Lifford, into Licensing Hall of Fame

New York, NY, January 2, 2019 | Congrats to Michael Stone, Chairman and Co-founder of Beanstalk - Brand Extension Licensing Agency, and Pam Lifford, President of Warner Bros. Entertainment Global Brands & Experiences, on their induction to the 2019 LIMA Licensing Hall of Fame! They will be honored at the LIMA Licensing Awards Ceremony on June 4 during Licensing Expo 2019 in Las Vegas.


New York, NY, November 6, 2018 | Beanstalk co-founder and chairman Michael Stone has written a comprehensive book on brand licensing that situates the industry in the current marketing and retail landscape.

Beanstalk to Represent the CRAFTSMAN Brand Following Acquisition by Stanley Black & Decker, Inc.

 New York, NY, Sept. 21, 2018 – Following the acquisition of the CRAFTSMAN brand by Stanley Black & Decker (NYSE: SWK), Beanstalk, a global brand extension licensing agency, has been selected to represent CRAFTSMAN for licensed consumer products. Beanstalk will serve as CRAFTSMAN’s exclusive licensing agency and will represent the brand globally.