The cancellation of the hit series “Roseanne” is going to cost ABC in a big way.
ABC shut the show down following star Roseanne Barr’s racist tweet about former Obama aide Valerie Jarrett. The move puts the network on the hook for a hefty sum of money.
“The network has a right to cancel any show at any time, so they’re exercising their right to cancel the show,” Oliver Herzfeld, Entertainment lawyer and Chief Legal Officer at Beanstalk Group, told Fox News.
Tinderbox, the digital division of Beanstalk, has signed on to represent ESL, the world’s largest eSports company, for licensing opportunities in North America and Europe.
Moving forward, Tinderbox will support ESL by developing a consumer products program that leverages the popularity of eSports and that further connects fans to one of the fastest growing spectator sports in the world.
The Italian design company Alessi has tapped Beanstalk to serve as its new licensing agent.
Moving forward, Beanstalk will look for opportunities for Alessi across a variety of categories. “We are thrilled to partner with Beanstalk to extend the Alessi brand in new categories in Europe," says Alberto Alessi, president, Alessi.
Beanstalk and its digital division, Tinderbox, have revealed a number of notable additions to its client roster, including the American Cancer Society, Taco Bell, Activision and more.
First, the American Cancer Society has selected Beanstalk to develop and launch a seal-of-approval licensing program that will further the organization’s efforts to spread the word about preventing cancer.
In late 2015, an unexpected name popped up in the liquor industry press: Bob Dylan. A trademark application for the term “bootleg whiskey” had been filed under Mr. Dylan’s name. Among those who noticed the news was Marc Bushala, 52, a lifelong fan and a liquor entrepreneur whose bourbon brand, Angel’s Envy, had just been sold for $150 million. Mr. Bushala said he immediately spent weeks “obsessing over this concept of what a Dylan whiskey could be.”
The U.S. Court of Appeals for the Ninth Circuit recently upheld the district court's decision finding Robin Thicke’s and Pharrell Williams’ chart-topping 2013 hit "Blurred Lines" infringed the copyright on Marvin Gaye's song "Got To Give It Up." The Ninth Circuit also upheld the district court’s award of more than $3 million in actual damages, $5 million in infringer’s profits and a continuing royalty of 50% of future songwriter and publishing revenues generated from the song.
When trademark licensors grant a licensee exclusive rights to manufacture and sell licensed products, they often reserve the right to engage in negotiations with one or more potential replacement licensees during a certain period of time before the conclusion of the exclusive license agreement.
Are we about to say farewell to Geoffrey the Giraffe, the Toys R Us mascot? Are we never again to be serenaded by the jingle “I’m a Toys R Us kid”? Or is this just adieu (until we meet again)? Toys R Us filed for liquidation on March 15, 2018, seeking to shutter its 735 stores and sell off its inventory.
When a brand takes a position on an important issue, that position becomes associated with not just the core product or service of the licensor, but the licensed products as well. We need to understand how and why brands often feel compelled to take a stand. That brings me to The Power of Licensing #3.
Licensing relies on the strength and integrity of brands and how brands communicate their message to consumers and other stakeholders. Indeed, licensing is one of the marketing tools that brands can utilize. It is essential for those of us in the licensing community to understand the equities of brands and how brands can strengthen those equities but also how brands can damage those equities.
LONDON, UK, FEBRUARY 20, 2018 – Global confectionery manufacturer, Perfetti Van Melle, has partnered with leading European food group, Vandemoortele, to create a range of doughnuts under the iconic international lollipop brand, Chupa Chups®.
This is my first post on BeanTalk, under the heading “The Power of Licensing.” I’ll write about things happening in the licensing industry, the marketing/communications industry, business in general, and our culture that are or will have an impact on licensing.