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OLD BAY Seasoning Partners with Crab Source to Bring Famous Flavor to the Frozen Food Aisle

  • April 16th, 2012
  • Posted in 2012 . Press Release 2012 . Press Releases

SPARKS, Md. (March 9, 2012) – McCormick & Company, Inc. (NYSE: MKC), a global leader in flavor, today announced that its OLD BAY® brand has partnered with Crab Source, LLC., a leading value-added seafood processor and manufacturer, to offer OLD BAY Seasoned frozen crab cakes. Debuting March 11th-13th at the 2012 Boston Seafood Show, OLD BAY crab cakes will leverage the brand's famously bold flavor and fun, festive personality to offer consumers new ways to experience their favorite seasoning. READ MORE...

Beanstalk Appoints Merchantwise Australia As Licensing Agent For Global App Sensation, Talking Friends

  • February 23rd, 2012
  • Posted in 2012 . Press Release 2012 . Press Releases . Uncategorized

NEW YORK, February 22, 2012 – Beanstalk, a leading global brand licensing agency and consultancy, has appointed Merchantwise to manage the brand licensing program for Out Fit 7 Ltd.’s Talking Friends in Australia and New Zealand READ MORE...

Nell Roney to Lead Brand Acquisitions Service at Beanstalk

  • January 31st, 2012
  • Posted in 2012 . Press Release 2012 . Press Releases

NEW YORK, January 31, 2012 – Beanstalk, the world’s leading brand licensing agency and consultancy, today announced the appointment of Nell Roney as Senior Vice President, Brand Acquisitions. In her new position, Roney will be responsible for leveraging her industry experience and extensive network of relationships to partner best-in-class manufacturers and retailers with the most sought after brands. Roney will report directly to Allison Ames, President, North America, Beanstalk READ MORE...

Beanstalk Clients Unveil New Products and Partnerships at the 2012 Consumer Electronics Show

  • January 19th, 2012
  • Posted in 2012 . Press Release 2012 . Press Releases

NEW YORK, JANUARY 19, 2012 – Beanstalk, a leading global brand licensing agency and consultancy, celebrated significant announcements at the 2012 Consumer Electronics Show (CES) in Las Vegas, Nevada. Further development and strategic expansion in consumer electronics were announced on behalf of clients, AT&T, Energizer, and Travelocity READ MORE...

Beanstalk Promotes Allison Ames to President, North America

  • January 17th, 2012
  • Posted in 2012 . Press Release 2012 . Press Releases . Uncategorized

NEW YORK, January 17, 2012 – Beanstalk, a leading global brand licensing agency and consultancy, today announced the appointment of Allison Ames as President, North America. In her new role, Ames will oversee Beanstalk’s operations in the U.S., Canada, Mexico and South America. She will continue to report directly to Michael Stone, CEO. Effective immediately, Ames will assume full responsibility for all clients operating in the North American region, while also driving the development and execution of the agency’s strategic growth initiatives. As President, Ames will expand on her previous role as Senior Vice President, Brand Management by advancing the interests of Beanstalk’s client partners through innovation, driving profitability and identifying opportunities to create new revenue sources. Allison will continue to have oversight over Beanstalk’s Brand Management and Business Development and Marketing departments READ MORE...

Matthew Williamson Appoints Beanstalk as Licensing Agency

  • January 10th, 2012
  • Posted in 2012 . Press Release 2012 . Press Releases

London, January 10, 2012 – Celebrated British fashion designer, Matthew Williamson, today announced that he has appointed Beanstalk, one of the world’s leading brand licensing agencies, to help develop his brand’s international licensing programme. Beanstalk will be working with Matthew Williamson to secure best-in-class licensing partners across a range of luxury lifestyle categories including fragrance, eyewear, footwear, luggage, homewares and childrenswear internationally READ MORE...

Beanstalk Highlights Importance of Asia for Licensing

  • January 9th, 2012
  • Posted in 2012 . Press Release 2012 . Press Releases

Hong Kong, January 9, 2012-HONG KONG CONVENTION & EXHIBITION CENTRE, BOOTH 3G-C21, 9 - 11 January 2012 — Beanstalk, a leading brand licensing agency and consultancy, today spoke of another strong year for the agency in Asia and how the region has further cemented its importance for the licensing industry as a whole READ MORE...

AT&T Joins With Concept 101 to Expand its Offering in the Consumer Electronics Category

  • January 6th, 2012
  • Posted in 2012 . Press Release 2012 . Press Releases

NEW YORK, JANUARY 5, 2012 – Beanstalk, a leading global brand licensing agency and consultancy today announced that its client, AT&T, has partnered with Concept 101 to launch AT&T branded consumer electronics and accessories in the North American market. The initial product line will debut at the Consumer Electronic Show (CES) and will be available at retail in 2012. AT&T will leverage Concept 101’s cutting edge design and manufacturing capabilities to launch a line of innovative AT&T branded electronics, including docking stations, headphones and accessories for Bluetooth devices and tablets. READ MORE...

How Retailers’ Love Affair With Celebrities Will Blossom In 2012

  • January 4th, 2012
  • Posted in 2012 . Thought Leadership . Thought Leadership 2011 . Uncategorized

FORBES, JANUARY 4, 2012 - Retailers’ relationships with celebrities have blossomed from fling into full-blown love affair in recent years, as major department stores and mass retailers have secured exclusive celebrity lines as a means of differentiating themselves from competitors and attracting consumers. This article is by Michael Stone, CEO of Beanstalk featured on Forbes.com CMO Network READ MORE...

Outfit7’s Talking Tom and Entire Talking Friends Cast Jump Out of Mobile Screens and Onto Shelves, Expanding into Apparel, Home Décor, Collectibles and More

  • December 13th, 2011
  • Posted in 2011 . Press Releases . Press Releases 2011 . Uncategorized

NEW YORK, December 13, 2011 – Outfit7 Inc., a subsidiary of Out Fit 7 Ltd and the global mobile entertainment leader behind the blockbuster Talking Friends collection of apps, today announced with Beanstalk, a leading global brand licensing agency and consultancy, ten key licensing partnerships for the Talking Friends characters, which include Talking Tom Cat, Talking Ben the Dog and Talking Gina the Giraffe. The global licensing program will enable the popular animated characters to expand across multiple product categories including apparel and accessories, footwear, sleepwear, home décor, collectibles and plush toys. Additional products will debut in 2012, including back-to-school, social expression, and gift and novelty products READ MORE...

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