2014

Agreements to Negotiate License Agreements in Accordance with Term Sheets
By Oliver Herzfeld
The Licensing Journal
September 2014

3-D Kaskade And Michelle Phan: Burn The Copyright Law!
By Oliver Herzfeld
Forbes
July 23, 2014

3-D Printing Hits Licensing With Coca-Cola, Hershey’s and Hasbro
By Michael Stone
Ad Age
June 19, 2014

WikiLeaks Looks to License Its Brand for Clothes and Coffee Mugs
By Michael Stone
Ad Age
June 18, 2014

FIFA a No-Show at Licensing Expo, but Brazil and Soccer Teams Are There
By Michael Stone
Ad Age
June 17, 2014

A 3D Design for Licensing Disruption
By Michael Stone
Forbes
June 9, 2014

Spirit v. Led Zeppelin: Analysis Of The “Stairway To Heaven” Infringement Lawsuit
By Oliver Herzfeld
Forbes
May 21, 2014

Succeeding in Skin Care
By Nicole Desir
Happi
May 19, 2014

Donald Sterling, Phil Robertson, Paula Deen: Bigotry And Brands
By Michael Stone
Forbes
May 2, 2014

When a Breach is a Benefit
By Oliver Herzfeld
Forbes
April 23, 2014

Protecting Food Creations
By Oliver Herzfeld
Forbes 
February 20, 2014

Is the Philip Seymour Hoffman Gay Lover Lawsuit Ethical?
By Oliver Herzfeld
Forbes Legal Corner 
February 12, 2014

Rick Ross’ First Amendment Rap
By Oliver Herzfeld
Forbes Legal Corner 
January 20, 2014

Why Jay-Z and Other Talent Should Seek Morals Clause Mutuality
By Oliver Herzfeld
Forbes Legal Corner 
January 2, 2013

2013

Are Your Emails Enforceable Contracts?
By Oliver Herzfeld
Forbes Legal Corner 
December 9, 2013

Protecting Banksy’s Sphinx
By Oliver Herzfeld
Forbes Legal Corner 
October 24, 2013

Apple Takes on China
By Michael Stone
Forbes CMO Network 
October 15, 2013

Todd Oldham v. Old Navy: Are Agreements To Agree Enforceable?
By Oliver Herzfeld
Forbes Legal Corner 
October 15, 2013

The Blurred Lines Of Copyright Law: Robin Thicke v. Marvin Gaye’s Estate
By Oliver Herzfeld
Forbes Legal Corner 
August 20, 2013

In A Cronut-Obsessed World, Twinkies Make An Impressive Comeback
By Michael Stone
Forbes CMO Network 
August 16, 2013

Are Implied Licenses Enforceable?
By Oliver Herzfeld
Forbes Legal Corner 
August 6, 2013

Are Agreements To Negotiate In Good Faith Enforceable?
By Oliver Herzfeld
Forbes Legal Corner 
July 10, 2013

Gibson Guitars v. Viacom: Are Trademark Licensors Liable For Their Licensees’ Infringement?
By Oliver Herzfeld
Forbes Legal Corner 
June 25, 2013

Protecting 3D Printing Designs And Objects: Part Three
By Oliver Herzfeld
Forbes Legal Corner 
June 12, 2013

Protecting 3D Printing Designs And Objects: Part Two
By Oliver Herzfeld
Forbes Legal Corner 
June 5, 2013

Protecting 3D Printing Designs And Objects
By Oliver Herzfeld
Forbes Legal Corner 
May 29, 2013

J.C. Penney Faces Brand Identity Crisis on Multiple Fronts
By Michael Stone
Forbes CMO Network 
April 22, 2013

Oakley v. Rory McIlroy and Nike: Enforcing Rights Of First Refusal In Endorsement Agreements
By Oliver Herzfeld
Forbes Legal Corner 
March 19, 2013

Failure To Enforce Trademarks: If You Snooze, Do You Lose?
By Oliver Herzfeld
Forbes Legal Corner 
February 28, 2013

Why Kimora Lee Simmons Did Not ‘Lay the Blueprint’ for Celebrity Fashion
By Michael Stone
Forbes CMO Network 
February 12, 2013

Lance Armstrong Will Likely Settle Readers’ Claims — And Admit No Wrongdoing
By Oliver Herzfeld
Forbes Legal Corner 
January 29, 2013

Top 10 Licensed Brand Extensions of 2012
By Michael Stone
Forbes CMO Network 
January 22, 2013

Are Website Terms of Use Enforceable?
By Oliver Herzfeld
Forbes Legal Corner 
January 22, 2013

Protecting Fashion Designers
By Oliver Herzfeld
Forbes Legal Corner 
January 3, 2013

2012

Celebrities Move Beyond Fragrance to Tap Other Senses Within Health & Beauty
By Michael Stone
Forbes CMO Network 
December 7, 2012

What is the Legal Status of Virtual Goods?
By Oliver Herzfeld
Forbes Legal Corner 
December 4, 2012

What is The CDA and How Can it Help You and Your Company Avoid Liability?
By Oliver Herzfeld
Forbes Legal Corner 
November 20, 2012

Protecting Fictional Characters: Could You Legally Write A New Harry Potter Novel?
By Oliver Herzfeld
Forbes Legal Corner 
November 8, 2012

Are Trademark Licensors Liable For Injuries Caused By Their Licensees’ Defective Products?
By Oliver Herzfeld
Forbes Legal Corner 
October 24, 2012

Resolving Conflicts Between Trademark And First Amendment Rights
By Oliver Herzfeld
Forbes Legal Corner 
October 11, 2012

Will 2012 Fall TV Lineup Follow in the Footsteps of Successful TV Franchises?
By Michael Stone
Forbes CMO Network 
October 8, 2012

The Wild West of Licensing: Retailers Hesitant to Put the Cart Before the Angry Bird
By Michael Stone
Forbes CMO Network 
September 24, 2012

Harlequin’s Related Party Transaction Leads To Bad Romance With Authors
By Oliver Herzfeld
Forbes Legal Corner 
August 23, 2012

Protection Of Compilations: Are Yoga Poses And Dance Moves Copyrightable?  
By Oliver Herzfeld
Forbes Legal Corner 
August 8, 2012

Will Michael Phelps Ever Swim In Licensing Gold? 
By Michael Stone
Forbes CMO Network 
July 25, 2012

Battle of the Heart Attack Trademarks 
By Oliver Herzfeld
Forbes Legal Corner 
July 20, 2012

Thinking Of Creating An Angry Birds Clone? Read This First! 
By Oliver Herzfeld
Forbes Legal Corner 
July 11, 2012

Read Michael Stone’s daily commentary from the 2012 Licensing Expo

App Attack: How Angry Birds, Swampy & Talking Tom Are Transcending the App Store
By Michael Stone
Forbes CMO Network 
June 12, 2012

Myth Versus Reality 
By Clay Kugler
The Licensing Book 
June, 2012

The Beastie Boys’ Sampling and Copyright Law
By Oliver Herzfeld
Forbes Legal Corner 
May 22, 2012

After Conquering Air, Land and Sea, Celebrity Chefs Increasingly Look to the Grocery Aisle
By Michael Stone
Forbes CMO Network 
May 18, 2012

Oracle v. Google: Are APIs Covered By Copyright Law? 
By Oliver Herzfeld
Forbes Legal Corner 
May 1, 2012

Board Games Move To The Big Screen 
By Michael Stone
Forbes CMO Network 
April18, 2012

Judge Blows Whistle On Reebok’s Tebow End-Around
By Oliver Herzfeld
Forbes Legal Corner 
April 11, 2012

Apple Trademark Problem In China Is Self-Inflicted 
By Oliver Herzfeld
Forbes Legal Corner 
April 5, 2012

Move Over Mad Men: Here Come The Brand Licensors
By Michael Stone & Nancy Bailey
Brand Channel 
April 5, 2012

Why Licensing Can Lead Your Expansion 
By Nancy Bailey
QSR Magazine 
April 4, 2012

At Toy Fair 2012, Licensed Products Take Center Stage 
By Debra Restler
Brand Channel 
February 27, 2012

Will Sears Brands Go Down With The Ship?
By Michael Stone
Forbes CMO Network 
February 22, 2012

What The Outcome Of The Louboutin Case Could Mean For Brands 
By Michael Stone
Forbes CMO Network 
January 25, 2012

How Retailers’ Love Affair With Celebrities Will Blossom In 2012
By Michael Stone
Forbes CMO Network 
January 4, 2012

2011

Pan Am Lives- Every Dead Brands Dream 
By Michael Stone
Brand Channel 
December 22, 2011

Handling US Trademark Licensees in Bankruptcy
By Oliver Herzfelf (co-written with Richard R. Bergovoy)
Journal of Intellectual Property Law & Practice
July 19, 2011

Read Michael Stone’s daily commentary from the 2011 Licensing Expo

Gourmet Food: Next Licensing Wave
By Nancy Bailey
MediaPost.com
June 15, 2011

Next Summer’s Blockbuster Coming from an App Near You? 
By Michael Stone
Brandchannel.com
June 14, 2011

Is Bieber Fever Contagious?
By Michael Stone
Brandchannel.com
May 27, 2011

2010

Developments in International Licensing
by Ciarán Coyle, Louise French (and Angela Andal-Ancion)
The 2010 Licensing Journal 
June, 2010

Read Michael Stone’s daily commentary from the 2010 Licensing Expo

Licensing Life Line: Celebs, Retailers Rejoice
by Michael Stone
Marketing Daily
June 7, 2010

2009

How Can You Mend a Broken Brand
by Michael Stone
Brandchannel.com
June 5, 2009

Read Michael Stone’s daily commentary from the 2009 Licensing Show

Doing Good Means Doing Well
by Michael Stone
Brandweek
June 1, 2009

Expanding Your Brand Globally
by Ciarán Coyle
The Licensing Journal 
January, 2009