A brand with deep heritage, known for its rich and satisfying taste, Guinness evokes a passion in us all, tapping into our inner spirit and defining what it means to be “made of more.” We authentically translated the bold flavor and subtle layers of Guinness into meats, seafood, snacks and sweets, while also launching a fashion-driven apparel and gifting program, focusing on omni-channel distribution. Guinness food products extend from grocery to on-menu items across the globe, while Guinness merchandise offers premium apparel, gifting and housewares around the world, including the GUINNESS store in Las Vegas.