The Beanstalk Group Comprehensive Licensing Glossary©
The following is a glossary of terms used in the licensing industry. Terms used in definitions link to their originating definition.
Choose Word Advance Payment Approval Process Brand Equity Brand Image/Identity © Symbol Class(es) of Goods and Services Classic Properties Closeouts Copyright Counterfeit Distribution Channels Distributor Exclusive License Exclusivity "50 Against 100" First Costs FOB (Free on Board) Freight Grant of Rights Guarantee Hot Properties Infringement Initial Term Intellectual Property Landed Costs Licensable Assets License Agreement Licensed Articles Licensed Products Licensee License Application Licensing Licensing Agent Licensing ÀIn” Licensing ÀOut” Licensor Mark Downs Marketing Fund Marketing Royalty Minimum Minimum Royalty Guarantee Net Sales Overage Points Promotion Property ? Symbol Registered Trademark Registration Renewal Retail Exclusive Retail Price Retailtainment Returns Right of Publicity Royalties Royalty Payment Royalty Rate Royalty Report Scheduled Payments Seconds Sell-Off Period Service Mark (SM) Signing Bonus Stock Keeping Units (SKUs) Style Guide Sub-agent Term Territory ? Symbol Trade Dress Trademark Trademark Office Trade Shows Wholesale Price Working Against (Off) the Guarantee